Jaffarian Toyota
600 River St Haverhill, MA 01832
Sales: 978-765-2217
Service: 978-765-2238
OPEN TODAY: 9:00 AM - 7:00 PM
Open Today !
Sales: 9:00 AM - 7:00 PM
Service: 7:30 AM - 6:00 PM
Body Shop: 7:30 AM - 5:00 PM
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The
Jaffarian
Way

The Jaffarian Way

We realize you have many choices when it comes to buying or leasing and servicing your vehicle. We don't expect you to come to Jaffarian just because we are family-owned. We expect you to come because you know you are going to be treated the way you deserve to be treated: being treated with respect and courtesy, being heard and understood and doing everything in our power to help you.

We are committed to putting you precisely where you deserve to be in the process: in the driver's seat.

Women smiling in the drivers seat

The Jaffarian Way

We realize you have many choices when it comes to buying or leasing and servicing your vehicle. We don't expect you to come to Jaffarian just because we are family-owned. We expect you to come because you know you are going to be treated the way you deserve to be treated: being treated with respect and courtesy, being heard and understood and doing everything in our power to help you.

We are committed to putting you precisely where you deserve to be in the process: in the driver's seat.

 
The Jaffarian's smiling in the showroom

Jaffarian is committed to earning your business and trust in every interaction. That is who we are. That is what we are all about. We call this The Jaffarian Way and it is how four generations of our family have conducted business.

As a Haverhill business serving the Merrimack Valley and North Shore area, Jaffarian has consistently given back to our community, supporting charities, sports programs, and especially local youth organizations.

In business for over 80 years, we are the oldest original Toyota dealership in New England. Our longtime success is directly due to The Jaffarian Way.

Our History

What The Jaffarian Way means to you:

A man using a cell phone with stars above the phone
A man using a cell phone with stars above the phone

A commitment to providing a superior customer service experience in every interaction.

A commitment to providing a superior customer service experience in every interaction.

A commitment to earning your business

This customer selected Jaffarian to buy her new 2022 Tacoma truck. Her choice of automobile dealer, however, was not by chance or the result of a long search process. It turns out her family already had a connection with Jaffarian.

“I feel like I grew up at Jaffarian. Over the years, my mom has bought three Volvos and Two Prius. I can’t wait to be back with my own children someday.”

“I feel like I grew up at Jaffarian. Over the years, my mom has bought three Volvos and Two Prius. I can’t wait to be back with my own children someday.”

A commitment to earning your business

This customer selected Jaffarian to buy her new 2022 Tacoma truck. Her choice of automobile dealer, however, was not by chance or the result of a long search process. It turns out her family already had a connection with Jaffarian.

“Fernando was extremely friendly and very helpful in getting me a fair price for the car and for my trade-in. Mike, the finance manager, was very pleasant to work with and gave me solid advice with the questions I asked. My Jaffarian experience was seamless and pleasant from start to finish.”

“Fernando was extremely friendly and very helpful in getting me a fair price for the car and for my trade-in. Mike, the finance manager, was very pleasant to work with and gave me solid advice with the questions I asked. My Jaffarian experience was seamless and pleasant from start to finish.”

Doing the Right Thing.

We do our research and charge a fair price for our vehicles, even in challenging market conditions.

Doing the Right Thing.

We do our research and charge a fair price for our vehicles, even in challenging market conditions.

 

Things were immediately different when Skip picked up the phone at Jaffarian. There were no gimmicks. No ‘you need to come in to sit down with us first’ requests. No one pushed extras on us during the final buying process, only what we asked for. They sped things along to help with our two, tired young kids (even offered them cookies and hot chocolate)."

Things were immediately different when Skip picked up the phone at Jaffarian. There were no gimmicks. No ‘you need to come in to sit down with us first’ requests. No one pushed extras on us during the final buying process, only what we asked for. They sped things along to help with our two, tired young kids (even offered them cookies and hot chocolate)."

No gimmicks

A young family was looking for a new 2022 Sienna XLE minivan. They called many dealers looking for that model but were frustrated with the process of getting on a wait list. Then they contacted Jaffarian.

No gimmicks

A young family was looking for a new 2022 Sienna XLE minivan. They called many dealers looking for that model but were frustrated with the process of getting on a wait list. Then they contacted Jaffarian.

A man smiling with a headset on

Sales managers answer all incoming calls

so you never have to ask to speak to a sales manager when you call us.

A man smiling with a headset on

Sales managers answer all incoming calls

so you never have to ask to speak to a sales manager when you call us.

Access to the President and CEO

The red phones in the showroom go directly to Gary Jaffarian’s cell phone.

Ask Gary logo

Access to the President and CEO

The red phones in the showroom go directly to Gary Jaffarian’s cell phone.

Ask Gary logo

Come experience The Jaffarian Way.

From our family to yours, we look forward to serving you!